Retail price promotion and regular price purchases: a replication
Bibliographic record
Abstract
An often voiced concern of business practitioners relates to the value of academic research to their enterprise operations. The purpose of our research is to analyze a specific academic article that purports to provide retailers with insights as to the sales impact of pricing promotions and regular priced merchandise.(Mulhern and Padgett, Journal of Marketing, October, 1995). We replicated and extended the original study to test for possible effects of survey question positioning. The data was collected with the cooperation of a large Canadian Hardware store, and although this is a work in progress, the preliminary findings indicate the possibility of question positioning affecting the data collected. A further contribution of our research is to demonstrate the belief that a healthy scepticism of recommendations found in published academic research can be lessened through the use of replication and extension research.
Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.
How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.094 | 0.229 |
| Meta-epidemiology (narrow) | 0.001 | 0.001 |
| Meta-epidemiology (broad) | 0.001 | 0.005 |
| Bibliometrics | 0.003 | 0.004 |
| Science and technology studies | 0.003 | 0.005 |
| Scholarly communication | 0.003 | 0.003 |
| Open science | 0.004 | 0.003 |
| Research integrity | 0.002 | 0.003 |
| Insufficient payload (model declined to judge) | 0.006 | 0.002 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".