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Record W3091825663 · doi:10.35632/ajis.v22i2.1715

Weapons of Mass Persuasion

2005· article· en· W3091825663 on OpenAlexaffabout
Ayesha Ahmad

Bibliographic record

VenueAmerican Journal of Islam and Society · 2005
Typearticle
Languageen
FieldSocial Sciences
TopicMedia Studies and Communication
Canadian institutionsECW Press (Canada)
Fundersnot available
KeywordsPersuasionPublic opinionMisinformationPolitical scienceGovernment (linguistics)Mass mediaPromotion (chess)LawPublic relationsPsychologyPoliticsSocial psychologyPhilosophy

Abstract

fetched live from OpenAlex

The concept of a public body deluded into believing whatever its leadersassert as truth might seem to recall Marxist theories of media and society. But this is an element of the reality painted by Paul Rutherford in hisWeapons of Mass Persuasion: Marketing the War against Iraq, in which heexamines Washington’s promotion of the war and its effectiveness in winningpublic support despite misinformation.Public opinion has been key to maintaining support for the war and thetremendous amount of money that it continues to pull out of the Americaneconomy. Rutherford investigates the marketing strategy, illustrates itseffects, and explores the significance of the experiment. His analysis providesan insightful look into how Washington was able to convince theAmerican people of the false threat of “weapons of mass destruction” andraises important questions about what the Bush administration’s “persuasion”experiment means for American democracy.The author dedicates the first three chapters to analyzing how the“weapons of mass persuasion” were deployed. However, the heart of hisstudy lies in the effects of those “weapons” on individuals and society. Hisresearch is centered in Canada and draws from its government and press.This makes it difficult to discern who is the focus of his analysis – is itCanadians, Americans, the Middle East, or the world at large? ...

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.007
metaresearch head score (Gemma)0.017
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Other · Consensus signal: Other
Teacher disagreement score0.017
Threshold uncertainty score0.056

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0070.017
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0030.001
Science and technology studies0.0030.019
Scholarly communication0.0090.009
Open science0.0010.005
Research integrity0.0050.005
Insufficient payload (model declined to judge)0.0170.003

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.014
GPT teacher head0.299
Teacher spread0.285 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreOther

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations3
Published2005
Admission routes2
Has abstractyes

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