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Record W4385736248 · doi:10.59962/9780774822305-003

Preface

2012· book-chapter· en· W4385736248 on OpenAlexaboutno aff

Bibliographic record

VenueUniversity of British Columbia Press eBooks · 2012
Typebook-chapter
Languageen
FieldBusiness, Management and Accounting
TopicConsumer Behavior in Brand Consumption and Identification
Canadian institutionsnot available
Fundersnot available
KeywordsPhilosophy

Abstract

fetched live from OpenAlex

The sophistication and dissemination of communications and research technology, and the competitive pressures to reflect the needs and wants of the electoral market, are changing Canadian democracy.Although the application of business marketing principles and techniques to politics is nothing new, the progressive complexity of those strategies and tactics is significantly changing how political actors behave.At one time, it was good enough to simply offer a commercial product or service, or to declare oneself a candidate for election, with little need to communicate because sufficient demand already existed in the marketplace.But competition brings pressures to edge out rivals, necessitating product differentiation, salesmanship, mass communication, and perhaps hyperbole.Some products and services find niche markets, as do political parties and politicians, and intentionally differentiate themselves from the demands of the mass market -think of high-end or community-oriented coffee shops or, in Canadian politics, the Bloc Québécois.Those seeking to attract the custom of the plurality or majority of the mass market, and hoping to remain or become market leaders, nowadays must rigorously research the marketplace, understand consumers' preferences, and attempt to appropriately shape the image and market positioning of themselves and their competitors -think of Tim Hortons and Starbucks, and of the Conservative and Liberal Parties.Some organizations, such as the myriad second-tier franchised coffee shops or the New Democratic Party, are market followers given that they successfully service a smaller but loyal customer base.In the consumer marketplace, there are, of course, always alternatives, such as brewing coffee at home or not drinking it at all, just as in politics there are alternatives, such as getting involved with interest groups or choosing not to follow politics and not voting.Moreover, just as consumers' preferences are subject to change, so are electors' -most recently with the 2011 election, when support for the Liberal Party ......

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.007
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Other · Consensus signal: Other
Teacher disagreement score0.637
Threshold uncertainty score0.000

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.007
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0020.002
Science and technology studies0.0030.001
Scholarly communication0.0050.004
Open science0.0020.003
Research integrity0.0020.003
Insufficient payload (model declined to judge)0.6370.460

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.031
GPT teacher head0.186
Teacher spread0.155 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreOther

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

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Citations0
Published2012
Admission routes1
Has abstractyes

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