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Record W4399519654 · doi:10.35138/orchidagri.v4i1.728

PERAN STRATEGI PEMASARAN DAN KUALITAS PRODUK TERHADAP KEBERHASILAN USAHA TANI PAPAYA CALIFORNIA (Carica Papaya L.) (Suatu Kasus Terhadap Petani Papaya California di Kecamatan Cibeber, Cianjur, Jawa Barat)

2024· article· id· W4399519654 on OpenAlexaff
Yusup Abdullatif, Euis Dasipah, Natalingsih Natalingsih

Bibliographic record

VenueOrchidAgri · 2024
Typearticle
Languageid
FieldAgricultural and Biological Sciences
TopicAgriculture and Agroindustry Studies
Canadian institutionsWiLAN (Canada)
Fundersnot available
KeywordsAgricultural scienceHumanitiesBusiness administrationBusinessArtBiology

Abstract

fetched live from OpenAlex

Tujuan dari penelitian ini adalah untuk mengetahui dan membuktikan peran strategi pemasaran dan kualitas produk dalam keberhasilan usahatani pepaya California. Teknik penentuan responden dilakukan dengan menggunakan teknik sensus dan diperoleh 75 orang. Teknik analisis yang digunakan adalah analisis jalur. Hasil penelitian menunjukkan bahwa Kinerja Usaha Tani Pepaya California dicirikan oleh: rata-rata penggunaan lahan seluas 0,54 ha. Harga jual yang diterima petani tergantung kualitas A. Rp. 3.500/kg dan kualitas B. Rp. 3.000/kg. Dari aspek usaha tani diperoleh efisiensi usaha tani R/C = 2,17. Kinerja Strategi Pemasaran terkait kegiatan budidaya di tingkat petani meliputi: kemitraan; bekerja sama dengan influencer; melibatkan karyawan; dan merawat pelanggan memperoleh tingkat pencapaian 80,21% kriteria Baik. Kinerja Kualitas Produk meliputi aspek; estetika produk; manfaat produk; daya tahan; dan Kesesuaian harga diperoleh pencapaian 79,23% kriteria Baik. Kebun pepaya California menunjukkan keberhasilan yang terdiri dari: Harga Jual; Produktifitas; dan tingkat pencapaian efisiensi usahatani diperoleh 66,78%, terdapat koefisien sebesar 0,875. kriteria yang baik dan semakin baik pula strategi pemasarannya. Lebih baik kualitas produk dan sebaliknya. Strategi pemasaran dan kualitas produk terhadap keberhasilan budidaya pepaya california berpengaruh positif. Pengaruh kedua variabel secara total masing-masing 45,04%, dan 30,88%. Semakin tinggi/baik strategi pemasaran, semakin tinggi pula keberhasilan usaha tani. Kata Kunci: Pemasaran, Kualitas, Kesuksesan

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Science and technology studies, Scholarly communication, Research integrity, Insufficient payload (model declined to judge)
Consensus categoriesMeta-epidemiology (narrow), Research integrity, Insufficient payload (model declined to judge)
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.358
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0030.001
Meta-epidemiology (broad)0.0020.001
Bibliometrics0.0000.003
Science and technology studies0.0030.001
Scholarly communication0.0030.001
Open science0.0020.001
Research integrity0.0020.003
Insufficient payload (model declined to judge)0.0030.002

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.023
GPT teacher head0.241
Teacher spread0.218 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; both teacher heads agree on what is shown here.

Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2024
Admission routes1
Has abstractyes

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