Bibliographic record
Abstract
This study examines the overlooked role of creativity in business school curricula, despite its recognized importance in fostering innovation and solving global challenges. It critiques traditional educational models for failing to nurture creative thinking and argues for the integration of Generative AI (GAI) systems to enhance creativity in business education. Using an exploratory case study approach, the authors examined the existing literature that supports the business imperative for creativity; then, GAI was posited as a tool to improve divergent and convergent thinking, offering practical applications across various business disciplines. Additionally, ethical considerations surrounding data usage, intellectual property, and privacy were highlighted. The study concludes that responsibly integrating GAI can revolutionize business education, preparing future leaders for an AI-augmented business world while maintaining the necessity for ethical, informed, and transparent use.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.005 | 0.009 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.001 |
| Bibliometrics | 0.002 | 0.001 |
| Science and technology studies | 0.003 | 0.016 |
| Scholarly communication | 0.017 | 0.011 |
| Open science | 0.001 | 0.010 |
| Research integrity | 0.002 | 0.004 |
| Insufficient payload (model declined to judge) | 0.019 | 0.005 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".