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Record W4409264454 · doi:10.1080/09589236.2025.2478208

“The fuss is only just beginning”: Jordan Peterson and the mainstreaming of anti-gender ideology

2025· article· en· W4409264454 on OpenAlexaff
Marc Lafrance, Isis Menteth Wheelwright, Nathan Ferguson

Bibliographic record

VenueJournal of Gender Studies · 2025
Typearticle
Languageen
FieldSocial Sciences
TopicGender, Feminism, and Media
Canadian institutionsConcordia University
Fundersnot available
KeywordsIdeologyMainstreamingGender mainstreamingGender studiesPolitical scienceSociologyHistoryGender equalityLawPolitics

Abstract

fetched live from OpenAlex

In this paper, we show that best-selling author Jordan Peterson has become an influential promoter of anti-gender ideology, particularly in the context of rising radical right-wing populism. We demonstrate that Peterson’s promotion of this ideology has increased over time, beginning as an apparent defense of free speech in 2016 and escalating into a direct attack on trans people and gender-affirming care in 2022. Though his views on gender have sparked intense debate, his alignment with anti-gender movements has yet to be carefully considered. With few exceptions, he has avoided being associated with them and is rarely seen as one of their most prominent proponents. Instead, Peterson is often assumed to have challenged gender-neutral pronouns and those who use them singlehandedly, as a one-man culture warrior. We show that this assumption is inaccurate, and that Peterson’s discursive strategies align with well-established anti-gender movements. Ultimately, we show that Peterson is a prime example of how radical right-wing views of gender are generated not only on the fringes of society but also in the mainstream, demonstrating how discursive strategies like his can move from marginal positions on the political spectrum to positions of greater prominence, reshaping the boundaries of what is considered both credible and acceptable in the public sphere.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.004
metaresearch head score (Gemma)0.009
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Qualitative · Consensus signal: Qualitative
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.011
Threshold uncertainty score0.023

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0040.009
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0100.021
Scholarly communication0.0110.010
Open science0.0010.005
Research integrity0.0030.005
Insufficient payload (model declined to judge)0.0060.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.069
GPT teacher head0.368
Teacher spread0.299 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designQualitative
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2025
Admission routes1
Has abstractyes

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