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Record W4414697720 · doi:10.5465/amp.2023.0514

Random Experimentation and Exceptional Outcomes in Entrepreneurship

2025· article· en· W4414697720 on OpenAlexaff
Mohammad Keyhani, Zahra Jamshidi

Bibliographic record

VenueAcademy of Management Perspectives · 2025
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicEntrepreneurship Studies and Influences
Canadian institutionsUniversity of Calgary
Fundersnot available
KeywordsEntrepreneurshipRandomnessContext (archaeology)Value (mathematics)Diversification (marketing strategy)OutlierFunction (biology)Personalization

Abstract

fetched live from OpenAlex

This paper explores a new paradigm in entrepreneurship, characterized by random experimentation and exemplified by indie makers and solopreneurs like Pieter Levels and Daniel Vassallo. In contexts where uncertainty is extremely high and outcomes follow a heavy-tailed distribution, entrepreneurship can begin to resemble gambling. In response, indie entrepreneurs adopt deliberate experimentation strategies to manage this randomness based on their understanding of power-law dynamics. This approach emphasizes diversification and uncertainty-hedging value of experimentation over the learning and adaptation value of experimentation, which is emphasized in other theories such as the lean startup. Random experimentation focuses on breadth over depth and accepts that outcomes are often shaped more by chance than by effort. Through the lens of order statistics, we adopt a modeling approach that allows us to calculate a baseline function for the value of experimentation. Entrepreneurs may find this useful in designing their experimentation strategy as it allows them to calculate the optimal number of experiments when the probability distribution of outcomes is known. We showcase the predictive power of our modeling approach by illustrating the ability of our model to predict the frequency of outliers in the real-world context of crowdfunding campaigns.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.012
metaresearch head score (Gemma)0.039
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Non-randomized trial · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.012
Threshold uncertainty score0.061

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0120.039
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0010.001
Science and technology studies0.0020.010
Scholarly communication0.0030.004
Open science0.0010.003
Research integrity0.0010.002
Insufficient payload (model declined to judge)0.0030.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.018
GPT teacher head0.291
Teacher spread0.273 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNon-randomized trial
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2025
Admission routes1
Has abstractyes

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